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Podcast Directory

Genre: Technology / Topic: Tablets & Mobile
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Nick Peters

Marketing Watch: Brand Marketing and Advertising

Nick Peters
Original Broadcast:

Marketing Watch

Marketing Watch: Brand Marketing and Advertising
This week Nick Peters focuses on advertising and marketing. He speaks to Matt Winton, Head of Marketing at Smiley & Co, on the smiley and how it has developed into a world-famous brand and a cultural icon in the world of technology, fashion and music. Ahead of the fourth annual Advertising Week Europe event this week, Rebecca Eaves, Director at Advertising Week Europe, talks about the current state of advertising and how it’s contributes to the UK and EU economy.
Guests:

Matt Winton, Rebecca Eaves

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Sarah Lowther

Morning Money: A new approach for Facebook after chatbot launch?

Sarah Lowther
Original Broadcast:

Morning Money at 8:00

Morning Money: A new approach for Facebook after chatbot launch?
Oliver Smith, Senior Reporter at business tech trade magazine The Memo, discusses Facebook’s general strategies, after it was announced that they will now allow businesses to deliver automated customer support, e-commerce guidance, content and interactive experiences through chatbots. So how does this work?
Guests:

Chris Bailey, Oliver Smith

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Linda Lewis (1)

Company Casebook: Tech Camp

Linda Lewis (1)
Original Broadcast:

Company Casebook

Company Casebook: Tech Camp
Tech Camp is a school for children that teaches youngsters from the age of nine how to code and get them hooked on science. The school was set up over ten years ago by Tom Ward, who worked previously as a teacher and electrical engineer. He talks to Linda Lewis about the school's mission to 'inspire tomorrow's inventors' and their courses. From building robot arms to designing computer games, the school prides itself in teaching advanced tech skills to young people before they enter the competitive industry.
Guest:

Tom Ward

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Nigel Cassidy

Morning Money: Michael Rolph of Yoyo looks ahead to Money 20/20

Nigel Cassidy
Original Broadcast:

Morning Money at 8:00

Morning Money: Michael Rolph of Yoyo looks ahead to Money 20/20
Money20/20, a big technology in finance event, is taking place in Copenhagen, looking at how payments and financial services can combine in mobile technology. Michael Rolph, Co-Founder & CRO of Yoyo, a mobile platform that merges payments, loyalty promotions and discovering new events, joins Share Radio to talk about his company and the Money 20/20 event.
Guests:

Chris Bailey, Michael Rolph

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Sarah Pennells (1)

Ask Sarah: Keeping Data Safe

Sarah Pennells (1)
Original Broadcast:

Ask Sarah

Ask Sarah: Keeping Data Safe
How safe is your personal data online? This week Sarah Pennells looks at data privacy and how you can protect your personal details online and how just small tweaks to your personal settings can protect you from fraud or identity theft. She is joined in the studio by John Mitchison, Head of Preference at the Direct Marketing Association, and Tony Neate, Chief Executive at Get Safe Online website.
Guests:

John Mitchison, Tony Neate

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Nick Peters

Marketing Watch

Nick Peters
Original Broadcast:

Marketing Watch

Marketing Watch
After Maria Sharapova’s failed drug test this week, sponsors such as Tag Heuer and Nike dropped the tennis champion within days of the scandal coming to light. Nick Peters looks at the sponsors who work with sport icons and how such events affect their reputation. Nick speaks to Rupert Pratt from Generate Sponsorship. Nick then explores how advertising companies are facing the changes of TV in the UK. He speaks to David Tiltman at WARC who looks back at their best ads and Lindsey Clay from ThinkBox who talks about A Year in TV 2015 and the future of advertising in television, after many programmes have moved online.
Guests:

Rupert Pratt, Lindsey Clay, David Tiltman

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Nigel Cassidy

Morning Money: Moving from paper and broadcast to digital

Nigel Cassidy
Original Broadcast:

Morning Money at 7:00

Morning Money: Moving from paper and broadcast to digital
The Digital Media Strategies Conference is an annual affair organised by the Media Briefing Organisation and has publishers from all over Europe sharing problems and best practice. Digital Strategist, Nic Newman, is speaking at the event and he joins Share Radio to discuss his talking points.
Guests:

Louise Cooper, Nic Newman

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Linda Lewis (1)

Digital UK

Linda Lewis (1)
Original Broadcast:

Company Casebook

Digital UK
Linda speaks to Culture Secretary John Whittingdale at the largest launch of digital radio event in London this week. The event included Share Radio as part of the 18 radio stations that went live this month. Together they discuss what does this mean for the industry and the benefits of digital radio.
Guest:

John Whittingdale

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Nigel Cassidy

Morning Money: Are businesses taking cyber security seriously?

Nigel Cassidy
Original Broadcast:

Morning Money at 7:00

Morning Money: Are businesses taking cyber security seriously?
Businesses are not taking cyber security seriously enough, the Institute of Directors (IoD) has warned, with under a third of cyber-attacks being reported to the police. In a new report supported by Barclays, named: ‘Cyber Security: Underpinning the Digital Economy’, the IoD revealed that companies were keeping quiet even though half of attacks resulted in interruption of business operations. Professor Richard Benham is author of the report, and he discussed the digital economy.
Guests:

Rachel Winter, Professor Richard Benham

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Linda Lewis (1)

Company Casebook: Xero

Linda Lewis (1)
Original Broadcast:

Company Casebook

Company Casebook: Xero
Linda Lewis profiles Xero, the market leader in cloud-based accounting software which has been labelled by Forbes as the most innovative growth company two years in a row. This week they've been hosting their annual conference and expo in Battersea in London, unveiling a number of innovative add-ons to their software, such as auto-enrollment for pensions, and a link-up with Barclays and Microsoft to provide subscribers with more insights into how and where their money is going. Linda Lewis went along to meet the founders.
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